Everyone loves a good nonprofit video, but a video is meaningless if it doesn't help you meet your organizational goals -- build awareness, reach new supporters, raise money.
While we know there's no magic formula to turn a good video into dollars, we'll demonstrate examples and best practices in video fundraising.
In this session you can expect:
- Insight into how video fits into your overall fundraising program
- Examples of how other nonprofits have successfully leveraged video to fundraise
- A Q&A session to get all of your inquiries answered (What about my budget? What if I don't have a videographer on staff? What if the cameraman doesn't shoot my best side?)
About our speakers
Elliot Greenberger, Communications Manager at See3 Communications, helps social causes use the web—with a focus on multimedia—for education, fundraising, and advocacy. Some of his projects include online campaigns for Refugees International, Sierra Club, NARAL Pro-Choice America, Catholic Medical Mission Board, and the Center for Global Development. He has spoken about social media and online video at Northwestern University’s Global Engagement Summit as well as Art Institute of California San Francisco. He is a graduate of Yale with a degree in English Literature.
Davin Hutchins is a filmmaker, producer and entrepreneur specializing in news, documentaries and new media with an emphasis on international social issues, media training and online delivery platforms. He currently runs NomadsLand LLC, a turnkey interactive cause marketing firm whose slogan is "Video Solutions for Social Change." NomadsLand produces video campaigns for corporate social responsibility departments, geotourism, social startups and nonprofits.
