According to the Washington Post's annual In/Out List, celebvocacy is out and pundraising is in.

Here is The Rovner-Andresen In/Out List of philanthropy, nonprofit marketing and fundraising courtesy of Mark Rovner of Sea Change Strategies and Katya Andresen, COO of Network for Good:

What's In

What's Out
 Hitting it off with donors  Hitting up donors
 Fundraising basics  Fundraising gimmicks
 Metrics that matter  Metrics that are easy to obtain
 Integrated communications  Multi-channel communications
 Appropriate use of technology  Maximum use of technology
 Speaking from the heart  Speaking from the left-brain
 Narrative  Bullet points
 Microdonations  Macrodonations and The Giving pledge
 Participation and mingling  Preaching and monologue
 Looking for Friends on Facebook  Looking for Fans on Facebook
 Social Networks for Social Good

 The Social Network

 This article is cross-posted with permission from Katya's Nonprofit Marketing Blog.